Agent Success
Featured Real Estate Agent of the Month
“No Trick, But a Real Treat of a Transaction”
Mona LaCovey CRS, ABR, GRI Associate Broker
Hall of Fame & Chairman Club Member
Mona LaCovey & Associates of RE/MAX Experts
Seven years after sending a potential Annapolis, MD client a proposal to help him sell his home, Mona LaCovey recently received a call to get started with the transaction! Here’s how the story goes:
In 2000 Mr. Chatterton started his search for a real estate agent online, opting to use HomeGain’s Find a Realtor® service. Mona LaCovey responded to Mr. Chatterton with a personalized proposal outlining her services and addressing his needs and questions. Although Mr. Chatterton decided to not sell his home then, with his retirement in 2007, he went back to the proposal that Mona sent him and called her up to inquire about her services once again. They closed on the house September 28, 2007.
“I can’t say I even remember sending the proposal to Mr. Chatterton that long ago,” chuckled Mona. “It speaks to the personalization that I put into my proposals. I must have made a good impression on him!”
With 20 years experience in real estate, Mona sees a good percentage of her business come from personal referrals alone. “I’m committed to servicing people, and to helping people achieve their dreams and goals,” stated Mona. “My clients know that I care, and they are more than happy to tell their friends, neighbors and family members about me.”
Her business cannot thrive on referrals alone, so she turns to her marketing strategies, which includes a mix of online and offline techniques. “In my area, I do well with mailing out flyers and other offline marketing. I also depend on the HomeGain leads I get with AgentEvaluator.”
An AgentEvaluator member for over seven years, Mona has built a system of reaching potential new clients online by immediately contacting them in person either via phone or in person. “Online lead generation is an effective marketing tool, and I’m obviously able to make a lasting impression, as with the Mr. Chatterton instance, but in order to close deals, you need personal interaction.”
2007 NAR Expo is just 2 weeks away! HomeGain customers will receive a complimentary gift just for stopping by HomeGain booth #4034. Plus, attend the Agent Sales Training with “Mr. Internet” Michael Russer, hosted by Homescape. |
Ask HomeGain
Dear HomeGain,
I just signed up for AgentEvaluator™ and am trying to create a few templates. Every time I select “save templates”, nothing seems to happen. How can I save them?
-- Peggy Beckincourt
Salt Lake City, UT
Dear Peggy,
This is a very common, and easy to fix problem. When clicking the “save template button”, another box appears asking you for a name to save your template under. Your box is not appearing since you most likely have the pop-up blocker turned on within your Internet Browser or security tool. When using the HomeGain site, we encourage you to turn your pop-up blocker off so that you have a smoother consumer experience.
Best regards,
Matt Malmgren, Client Services, HomeGain
Give Your Listings a Boost! As a HomeGain member, you can upload your home listings for FREE. |
HomeGain News
HomeGain Announces Reduced Referral Fee for AgentEvaluator™
In response to the market, HomeGain has decided to reduce the referral fee for its AgentEvaluator program to 27% for all regular members and to 22% for Platinum and Gold Club members, equating to a 10 to 12% savings respectively. This new pricing will be effective on proposals dated November 1, 2007 and later, and is not applicable to the current reduction on homes $125,000 or less.
Inquire about the new AgentEvaluator referral fee
HomeGain Launches 2nd Annual Agent Appreciation Campaign
This year’s Agent Appreciation Campaign awards loyal customers with success-oriented components such as complimentary webinars, white papers, web tools and special pricing.
Visit the 2007 Agent Appreciation Campaign site
HomeGain Blog™ is LIVE
HomeGain is pleased to bring its customers a Realtor®-focused blog in an effort to connect the real estate community, and make it easy for its members to share opinions and outlooks without having to manage their own blog.
Get an instant home valuation estimate. Try our new home values tool. |
Awards and Recognition
HomeGain Clubs
Congratulations to HomeGain's newest Gold Club and Platinum Club members. These members represent our top performing real estate professionals nationwide.
September New Members
Agents who have closed $125,000 in gross commissions from HomeGain leads
Pete Abel |
Steve Rath |
Ron Fillion, P.A. |
Fail Williams |
Joan Congilose |
Leonard Klein |
Mona LaCovey |
Toni Diamond |
Greg Salera |
Larry/ Treva Bartola |
Donna Preves |
Pam McCurry |
Agents who have closed $75,000 in gross commissions from HomeGain leads
Judy Gervin |
Vinny Tran Nancy Do |
Ernie Langston |
Rochelle Mccoy-Wells |
Jennifer Johnson |
Lisa McGrady |
Lynn Kuschmann |
Karen Snow |
Fred Mannila |
T.J. Zywicki |
Bryan D. Gamble |
Colleen Starr |
Barbara Higgins |
Pat Deptuch |
Dennis Gomas |
Sarah Gremillion |
Carl Gresen |
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Free webinars, local tradeshows and special events:
- November 6
Source4Sellers Webinar - November 7
BuyerLink II Webinar - November 7
BuyerLink II - "Make Your Web Site a Profit Center" Webinar - November 8
AgentEvaluator Webinar - November 13-16, Las Vegas, NV
NAR Annual Conference, HomeGain Booth #4034 - December 4-6, Atlantic City, NJ
Triple Play Realtor® Convention & Trade Expo
Click here for more dates and times.
